We all want to change. Big things or small things, there is always something we are not happy about and we *wish* we could change. And yet we resist more often than not.

Change is a matter of new identity. You know yourself now, but you don’t know who you are going to be after the changes. You imagine it’s going to be fantastic there, and yet you feel kinda comfy here.

It’s the paradox of change, and the inner fight between the Brilliant Self and the Pathetic Self.

The Brilliant Self is resilience, unlimited resources, your own permanent essence, it’s the full range of who you can be.

The Pathetic Self is the opposite, it’s disconnected from your essence, non-creative, non-resourceful, non-resilient. It comes and acts from a place of fear and emptiness.

We all live in this duality. And we wish we could control the Pathetic Self, more so when you are awake and aware of it. But we can’t control it.

So what to do?

Accepting it. Acceptance is the source of transformation. 

Look at your current life or business now. What are you resisting to? Identify it, name it.

Then accept it. Accept who you are right now, with your flaws, your contradictions, with your inconsistencies. Accept your resistance. Accept you.

Accepting is different than liking it, it just means you accept what is.

Acceptance is the first step of transformation.

And when you transform, your identity evolves, and you grow.

How about that?!

I can talk from experience. Only to give you one of many examples.

I used to resist Sales. Like hell. I was in this avoidance-resistance relationship with sales that lead nowhere but to frustration and no (paying) clients. I thought there had to be a way OUT of selling.  But there wasn’t. There isn’t. I wish the word SALES would disappear, but it wouldn’t.

The day I accepted I was resisting it, I opened up to new possibilities. I opened up to learning it. And I hired a sales genius* to teach me sales. And then I transformed my relationship to selling, and I grew, and my business grew.

What about you? What is your relationship with sales, or something you have been hugely resisting to? Let me know in the comments!

PS. *The name of the sales genius I hired is Kendrick Shope. There isn’t a way out of selling, but there is another way to sell. Authentic Selling is the name of the approach she has created and that transformed me. She is offering her first training called How to Make Money in your business, you can watch it here.